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Retail for a post-COVID world

Published: 7 December 2020

Professor Saibal Ray weighs in on the strategies that will propel retailers to success in a post-pandemic landscape where the optimal customer experience is a frictionless experience. As the academic director of the Bensadoun School of Retail Management, Prof. Ray oversees the newly launched Master of Management in Retailing and the upcoming opening of a retail innovation lab that will give customers a glimpse of the future of retail.

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