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MRKT 711 Topics in Service Science (3 credits)

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Note: This is the 2017–2018 eCalendar. Update the year in your browser's URL bar for the most recent version of this page, or .

Offered by: Management (Desautels Faculty of Management)

Administered by: Graduate Studies

Overview

Marketing : Students will study, discuss, and critique a selection of important and influential research papers on service science. They will develop an in-depth understanding of theories, concepts, models and paradigms that collectively form the foundation for service science.

Terms: This course is not scheduled for the 2017-2018 academic year.

Instructors: There are no professors associated with this course for the 2017-2018 academic year.

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