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Specialized Teams

To bring our vision to life, we’ve organized our operations into four specialized teams.


Marketing & Knowledge Dissemination Team

This team ensures our insights reach the right audiences, driving growth through content, communication, and thought leadership.

Khushi Toprani

Khushi Toprani

UX/UI Lead
BCom Program, ¿´Æ¬ÊÓƵ University

Janice Ji

Janice Ji

Assets & Video Lead
Master of Management in Retailing, ¿´Æ¬ÊÓƵ University

Doria Khouri

Doria Khouri

LinkedIn Lead
BCom Program, ¿´Æ¬ÊÓƵ University

Ruo-Ying Qi

Ruo-Ying Qi

CRM Lead, IMSF 2023-2024 Fellow
BCom Program, ¿´Æ¬ÊÓƵ University


Imane Enette

Imane Enette

Event Lead
BCom Program, ¿´Æ¬ÊÓƵ University

Sean Holley

Sean Holley

Technical Content Developer
BCom'24, ¿´Æ¬ÊÓƵ University

Ruihong Li

Ruihong Li

Content Developer
Master of Management in Retailing, ¿´Æ¬ÊÓƵ University

Erik Hunter

Erik Hunter


BCom Program, ¿´Æ¬ÊÓƵ University


Technology Team

Focused on innovation, this team leads the development of advanced solutions like our Synthetic Data Practice and Custom LLM services.

Japmann Sarin

Japmann Sarin

Tech & Data Analyst
BA, ¿´Æ¬ÊÓƵ Faculty of Arts

William Jabbour

William Jabbour

Tech & Data Analyst
BEng, ¿´Æ¬ÊÓƵ Faculty of Engineering

Zi Hang (Frank) Yin

Zi Hang (Frank) Yin

Machine Learning Engineer
BA'20, ¿´Æ¬ÊÓƵ Faculty of Arts

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Basil Jancso-Szabo

Machine Learning Engineer
MSc Computer Science, ¿´Æ¬ÊÓƵ University


Cristian Andrei

Data Engineer
Bachelor of Software Engineering, ¿´Æ¬ÊÓƵ Faculty of Engineering

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Client Project Team

Working with clients, this team delivers tailored retail solutions, enhancing customer experiences and driving business growth.

Elaheh Rahmati

Elaheh Rahmati

Retail Marketing Attribution Modeler
Master of Engineering, Polytechnique Montreal

Lakshya Agarwal

Lakshya Agarwal

AI Engineer
Master of Management in Analytics, ¿´Æ¬ÊÓƵ University

Yash Joshi

Yash Joshi

Project Consultant
MMA'24, ¿´Æ¬ÊÓƵ University

Alexandra Gorgeon Merino

Alexandra Gorgeon Merino

Project Consultant
BCom’24, ¿´Æ¬ÊÓƵ University


Om Sangwan

Om Sangwan

AI Engineer
Master of Management in Analytics, ¿´Æ¬ÊÓƵ University

Yusen Tang

Yusen Tang

Technical Consultant
Master of Management in Analytics, ¿´Æ¬ÊÓƵ University

Jingna Liu

Jingna Liu

UI/UX Consultant
MMA'24, ¿´Æ¬ÊÓƵ University

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Partnerships & Funding Team

This team builds key partnerships and secures funding, ensuring our long-term success and expansion.

Chloe You

Chloe You

Grants Lead, IMSF 2023-2024 Fellow
BCom Program, ¿´Æ¬ÊÓƵ University

Sharukh Sharukh

Sharukh Sharukh

Business Development Consultant
MBA Program, ¿´Æ¬ÊÓƵ University

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